After eight years, China will become the world's largest jewelry consumer market?

On 2020, namely after eight years, China will become the world's largest jewelry consumer market? From the current parties data it appears, it is possible. The mainstream jewelry large solid consumption cornerstone, Pyramid top jewelry precious jewelry looks very attractive. Force of precious jewelry market, has become one of the leading Chinese jewelry brand Zhou Dafu's choice.
Chinese jewelry market growth.
On the Chinese jewelry market exciting prediction, in 2010January the Chinese jewelry jade jewelry industry association chairman Sun Wensheng in the"2009China jewelry will be" made. When the international financial crisis, China's jewelry industry sales still grew 10%, up to 220000000000yuan. At the beginning of 2012, China's jewelry industry in 2011the annual data successively released, again confirm Sun Wensheng's value - at least so far, a parabola or continue to.
China Gold Association released statistics:2011, Chinese gold consumption 761.05 tons, grow 33.2% compared to the same period (2010Chinese gold consumption ranks second in the world, second only to India ). Platinum Guild International publication of Statistics: China net demand for platinum in 2011year-on-year increase of 10%, reached 1325000ounces ( Chinese consumption of platinum since the beginning of this century has been ranked first in the world ). Shanghai Diamond Trading Joint Management Office published statistical data:2011 Shanghai Diamond Exchange import and export trades the forehead amounts to 4707000000 dollar, grow considerably compared to the same period63% ( since 2009, China has for 3 consecutive years the world's second largest diamond market ).
Sun Wensheng more detailed prediction data is:" to 2020, China's jewelry industry total annual sales are expected to reach 400000000000yuan, export may exceed $15000000000. By then, China will become the world's most competitive jewelry manufacturing and trading centre, will become the world's largest jewelry consumer market."
China new rich class attracts the world's luxury goods manufacturers, precious jewelry natural not be absent. Tiffany&Co. since 2004 in Shanghai Long City Department stores opened its first store, has been in mainland China has opened18 stores, in recent years a significantly faster ( plus Hongkong, Macao reached 30home ).
In the young and have international visual field emerging holf eyes, BVLGARI, Cartier, Tiffany&Co., Van CLeef &ArpeLS and other international major suit although expensive, it is classic, luxury, synonymous with quality. In the top of the Pyramid Jewelry world precious jewelry in the world, Chinese jewelry brand new entrants and later.
Zhou Dafu's valuable jewelry line.
According to the HC R •CHC research, in several major listed companies jewelry brand, Zhou Dafu 87.1% the market rate of cognitive and 44.8% have rate all topped the list. In its official website stating:" Zhou Dafu plans in 2012to 2015 years with an annual net increase of about 200retail jewelry, in 2016 reached more than 2000jewelry retail." The huge and leading jewelry share, gave birth to Zhou Dafu on behalf of the Chinese jewelry brand into the precious jewelry field determination.
Although early in the last century 50's Zhou Dafu has begun the diamonds, also once won the diamond30% of imports, but Zhou Dafu until 2007 in the " people first" Taki drew a" luxury" rising ladder - precious jewelry series. And Zhou Dafu's stores in the" mainstream jewelry" different, precious jewelry only for VIP clients.
Zhou Dafu's valuable jewelry Road although only took5 years, but there have been a number of dazzling moment. In 2010February, the face of global big top jewelers, Zhou Dafu to HK $275000000( about $35300000) to purchase the global rare top507 IIA card South Africa diamond, and pronounced the diamond embryo into100cards more than the world's largest perfect round diamond. The same year, the Shanghai World Expo, Zhou Dafu in the Australian National Gallery" Peng Peng", the height of about 20cm " Kookaburra" body inlaid nearly20000 diamonds, superb technology, magnificent; ornate; fascinating.
Many people are concerned about the heart of the world has exploited the highest quality one, named" Kulina Heritage ( The Cullinan Heritage )" super diamond in. Zhou Dafu Jewellery Group Limited company brand promotion department director Chen Yibang to times weekly reporter said, everything is smooth, soon it will be the new face of advent. He said with a smile, the biggest regret is perfect in order to cut the part instead of.
Zhou Dafu had March the precious jewelry needed resources and technology. Chen Yibang said:" we can provide designers the greatest freedom, his design need what color diamond, we basically are able to provide. Rich diamond selection, this is the designer of the most happy. Zhou Dafu at the same time as the British Diamond Trading Co ( DTC ) and Rio Tinto Diamond Corp ( Rio Tinto Diamonds ) is one of the designated dealers, by directly placing the natural diamond proembryo. In 2010, Zhou Dafu and Rio Tinto company established a strategic cooperative partnership, to join hands in the global development diamond market. " Peng Peng" shows Zhou Dafu jewelry artisans skill.
Public, private, custom exhibition and auction.
Zhou Dafu selected from the fashion and art to" proceed with, outside the wall inside the wall sweet blossom" strategy, improve the brand image of precious jewelry line. In 2008, Zhou Dafu first in the world of vogue Paris Show Oriental jewelry charm of the brand, and annually thereafter maintained in Paris debut. In 2009 Zhou Dafu was invited by the Chinese cultural center in Paris, the international supermodel and miss Lv Yan plan,9-11Av Franklin Roosevelt exhibition in france. During the international famous glasses design guru Mr. Alain Mikli and the recent surge in popularity of jewelry designer Wan Baobao all out for Zhou Dafu DIVENUS" Tianjiao" series of designs.
The spring of 2011, Zhou Dafu power three outstanding Chinese fashion designer - Shi Jie, Masha Ma and Jin Chongyu at the Paris fashion week, and exhibited its precious jewelry line" Yun Yi" series. In April 16th of that year, Zhou Dafu's choice in Beijing Hongkong Jockey Club Clubhouse held possession of appreciation, and opened the Zhou Dafu precious jewelry series" auction" form with top customers sharing mode. Zhou Dafu 2011 New" Yun Yi" series of precious jewelry in 19 pieces become more, eventually making14 pieces. From the Hong Kong media reports, the auction has very good: " the international survey of63% consumers, according to product packaging to decide whether or not to buy. At the human level, billionaire with wage earners have respectively? In April last year to start a hawker - Chow Tai Fook, apparently in heart, the strict selection of70 super VIP play closed bids, and a complete success. It is worth mentioning that, the successful auction, is also the Chinese jewelry brand for the first time.
Core competitiveness: VIP level service.
In 2012, Zhou Dafu is about to launch a new membership program, improve the purchase of expensive jewelry watches experience, Chen Yibang said:" Zhou Dafu has always been to" good faith eternal "faith hospitality, attention to customers and build long-term sincere relationship, only to let customers enjoy a general shopping gift case. Zhou Dafu thank members of long-term support and trust of our brand. The Paris trip is our membership program 's first project, selected by Zhou Dafu Zhou Dafu guest to attend the full support of the international art events, let them experience the praiseworthy for one's excellent conduct distinguished experience."
Zhou Dafu's 2012precious jewelry auction preparation and service, compared to 2011, much enriched. These precious pieces since the spring of 2012began, has been in Shanghai, Beijing, Wuhan three to " Zhou Dafu possession of appreciation" form. In order to make the strong purchasing power of VIP customers feel good, Zhou Dafu precious jewelry not glass, and big spender who without barrier contact, every guest is also equipped with a Zhou Dafu service ambassador. In March, these precious jewelry to Paris, unveiled the sponsorship of Zhou Dafu K11" Paris fashion week arts Hui exhibition". Take the opportunity, Zhou Dafu invited the ten big China area VIP begin five days of Paris exclusive experience tour. At the exhibition, around the castle, wine tasting, horseback riding, and custom-made portable equipment. In the special shot record video, can see the high-end members on a helicopter on the charming scenery when intoxicated look. The young VIP is a 23 year old Fang, Hong Kong media wrote:" she was like fashion, and actress Marilyn Monroe loves diamond, also love jade. Fang Fang of Seine River at night when Frank said:" jewelry accessories, did not have a number of how many collections. Of course they wear, clothes, also can use as business gifts."
In either Shanghai or Paris private tours public exhibition, has successfully for the 2012Zhou Dafu precious jewelry line auction for preheating. Zhou Dafu talked about the 2012auction of precious jewelry features, Chen Yibang said:" Zhou Dafu is the designer of the design concept is very attractive, like the elegant" Ballerina" diamond series. Zhou Dafu quality, rich diamond resources, can also support the designer for a powerful and unconstrained style design without material limited. For example," this year the vastness of series of" of" thousands of the world Phoenix Malachite diamond necklace", will use a lot of colors, all kinds of high-quality PO / diamond". Chen Yibang also spoke about Zhou Dafu precious jewelry is another competition:" Zhou Dafu for different customers, set up multi level service and feedback. Expensive jewelry line launch, Zhou Dafu VIP customer service level also improved accordingly, in addition to private jewelry tasting, overseas to visit the exhibition tour, the auction period luxury cruise experience, Zhou Dafu will to VIP customers with more noble enjoyment."
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